What is the practice of steering in real estate?

Steering in real estate refers to the practice of directing or channeling potential homebuyers towards or away from specific neighborhoods based on demographic characteristics, such as race, ethnicity, religion, or family status. This practice is considered discriminatory and is illegal under the Fair Housing Act, which aims to ensure that all individuals have equal access to housing opportunities without being influenced by their background or identity.

By focusing on the guidance of buyers to particular areas based on their demographics, steering perpetuates segregation and limits choices for individuals based on arbitrary factors. It contradicts the principles of fair housing and undermines the goal of providing equal housing opportunities for all individuals, regardless of their background. Recognizing this practice is crucial for real estate professionals to promote inclusivity and equitable treatment in the housing market.